by Anna Brigham | Jun 16, 2017 | Beer Information
While it’s no surprise that consumers, in general, are influenced by product packaging, it was certainly surprising to learn just how much craft beer packaging influences what people choose to buy. Recently, Nielsen released data on craft beer packaging and the...
by Anna Brigham | Jun 8, 2017 | Beer News
Just how effective is the pull-out method? Not very, apparently. This last week, waves were rippling in the craft beer community when it became public knowledge that AB InBev bought a minority stake in RateBeer.com. The collective raising-of-the-eyebrows commenced...
by Anna Brigham | May 24, 2017 | Thorn Street Brewery Fun
Laws governing alcohol have always varied state by state with some more restrictive than others. Whether they are blue laws prohibiting sales of alcohol on Sundays and in some cases across whole dry counties, or less strict laws where the sale of hard alcohol is...
by Anna Brigham | May 17, 2017 | Thorn Street Brewery Fun
Craft brewers love to experiment. Whether they’re home brewers or work at a major craft brewery, creativity is really at the heart of this industry. Brewers are always willing to push the envelope with styles of beer as well as ingredients. Purists will tell you that...
by Anna Brigham | May 10, 2017 | Beer News
Wicked Weed’s Funk The fallout from last week’s announcement that Wicked Weed was bought by AB InBev just keeps coming. The reaction was swift, with people taking to the brewery’s Facebook page to denounce the buy-out in anger and disappointment....
by Anna Brigham | May 3, 2017 | Beer News
It was announced this week that Ashville, North Carolina’s, Wicked Weed Brewing is selling (in part or all) to AB InBev. Or, if you want it sugar-coated a bit, the brewery “entered a strategic partnership” with the High End (AB InBev’s craft...
by Anna Brigham | Apr 28, 2017 | Beer News
At the 2017 Craft Brewers Conference, the Brewers Association announced that they amended their advertising and marketing code which includes beer label guidelines. Now, beer labels that are found to fit the descriptions below will no longer be honored by name if they...
by Anna Brigham | Apr 19, 2017 | Beer Information
With all the recent talk of big beer attacking craft beer from the inside out, you might think that the four biggest enemies of craft beer would be the big four in macro beer. Nope, the biggest enemies of craft beer are much more subversive, extend throughout the...
by Anna Brigham | Apr 13, 2017 | Beer News
The opening remarks at the 2017 Craft Beer Conference were strong and foreboding with the message being that big beer is here to take over craft beer and independent brewers cannot let that happen. Earlier this week, Bob Pease, CEO of the Brewers Association, spoke at...
by Anna Brigham | Apr 6, 2017 | Events
Donuts and beer?? Yes, please! While some might scratch their heads at pairing beer with sweet treats like donuts, it has turned out to be an incredibly winning combination here at Thorn Street Brewery. It helps that we collaborate with the best donut spot in San...
